Archive for the ‘twitter chat’ tag
1. Do let your followers know you’ll be tweeting a lot for the hour of the chat
It’s a common courtesy and allows your followers to mute you if they want to for the duration of the chat. Not warning them runs the risk of an unfollow.
2. Don’t speak over the guest host
Tweet chats are meant to be interactive, so feel free to share your expertise and ask questions, but it looks rude if you’re constantly talking over the person who is meant to be the expert for that chat.
3. Don’t be overly promotional
Sharing one or two relevant links is okay, but you don’t want to run the risk of being obnoxious or looking spammy. If you have more relevant links you think chatters might be interested in, wait until the chat ends and share them, or write a roundup post about the topic and share it using the chat hashtag.
4. Do ask questions
Especially if there’s something you don’t understand! Chatters love to share knowledge and resources, so don’t be shy.
5. Don’t be combative
It’s fine to be opinionated, but don’t be obstinate. Do clarify your point if someone misunderstood what you were trying to say.
Bonus: After the chat
- Follow people you’ve engaged in conversation with, and even send some invitations to connect on LinkedIn if it feels appropriate
- Create a Twitter list of regular chatters
- Share resources you come across that might be relevant to the topic, before and after the chat; all you have to do is add the chat’s hashtag to your tweet
- Invite others to join the chat you think might be interested in an upcoming topic or guest host
Most importantly? Have fun with it! Don’t be afraid to be yourself and have a sense of humor.
Want more Twitter chat resources? Check out 10 tips for getting the most out of Twitter chats: As a participant, 9 tips for getting the most out of Twitter chats: As a host, and learn how you can Track Twitter chats and generate transcripts with TweetReach. Related: TweetReach Pro plans start at just $99 if you want to track a recurring chat.
Hashtags are a delightful, double-edged sword. On one hand, they enable you to organize your tweets so they can be found by others interested in the same type of content. On the other hand, they can be hijacked by those looking to capitalize on the popularity of particular hashtag. With that in mind, you’ll want to go through a checklist of several hashtag best practices to get the most out of using them without wasting a good tweet on a bad hashtag.
Create your hashtag
Keep it short, relevant, and simple. If you use a really long hashtag, people won’t have as much room to add their thoughts. For example: #MMchat stands for #MarketingMondays (a Twitter chat*), but the full version is too long to use in an interactive Twitter event. You want attendees to be able to add as much as possible to the conversation.
Test your hashtag
Once you’ve come up with a snappy hashtag, you need to find out: Is it already being used? Is this particular hashtag routinely spammed by random, unrelated accounts? (If you’re using a general hashtag to increase reach on a post- which we cover in the next section- you’ll want to avoid hashtags that get spammed by unrelated accounts.) Do a quick search on Twitter to see if a hashtag is already being used and, if so, how. For example, searching #socialchat turns up that it’s already a popular hashtag in use for a tweet chat which means you’d want to pick something different for your chat or event. The general hashtag #socialmedia is fast moving and full of information, but also routinely gets spammed. You might test out using it, but know that it’s easy for your post to get lost in the flow of information.
For a more detailed look at how to maximize your hashtag use for both tweet chats (similar to Twitter parties, but reoccurring) and events such as conferences, you might want to check out these other posts:
Get more out of a hashtag
You can extend the reach of a post by using more popular and general hashtags– in moderation. For example: If you’re talking about analytics, #measure and #msure are great hashtags to use in order to expose your post to a larger audience of people interested in data measurement. We don’t recommend using more than three hashtags in the majority of your tweets, however; too many hashtags look spammy.
Searching broader hashtags related to your industry will also help you find interesting content to learn from and share on your own accounts, in addition to surfacing interesting influencers to follow.
Hashtags are also a great way to find people who share similar interests to you outside of work, particularly with the rise of social television:
Track your hashtag: Includes TweetReach-specific tips
You can track hashtags using our tools- either to get an idea of a conversation in a snapshot report (free, or a $20 full report) or monitor an ongoing conversation in a TweetReach Pro Tracker. Why would you want to do this? Hashtags can give you a great idea of the conversation around specific topics or events that are affecting the general population– or you in particular, if it’s a campaign hashtag you want to know the reach and results of.
How do you make sure you’re getting all the information you need? Check out:
Have a hashtag question we didn’t address? Leave it in the comments, or find us on Twitter. Happy hashtagging!
*Twitter chats, or tweet chats, are reoccurring virtual events where people meet to discuss various topics using a hashtag to connect the conversation. They’re a great way to network, and increase or share your knowledge on a topic.
Hosting a Twitter chat or Twitter party? TweetReach is a great way to:
- Track chat participation
- Measure reach
- Generate transcripts
- Determine most retweeted and highest exposure tweets
Our one-time reports are perfect for smaller Twitter chats. For $20, you’ll receive a PDF report of all tweets that include your hashtag, along with a set of summary metrics – the chat’s overall reach, total impressions generated, tweet volume, number of contributors and more. These one-time reports are limited to the most recent 1,500 tweets in the past five days.
If you host a weekly chat or are expecting a high volume of participation, try TweetReach Pro. Our Pro accounts include the TweetReach Tracker (pictured), which will monitor all tweets about your hashtag over time, with no limits on the number of tweets or the length of time. With the Tracker, you’ll have access to myriad in-depth metrics, including reach, volume, contributor influence and so much more. You’ll be able to compare trends over time, print PDF reports, and export your data to Excel.
Give it a try – run a quick report for free to see the most recent 50 tweets about a hashtag.