TweetReach Blog

Archive for the ‘content marketing’ tag

The Week in Social Analytics #142

without comments

It’s Friday and that means it’s time for This Week in Social Analytics with our favorite posts of the past week in the world of measurement, analytics, and social media. See a great piece we missed? Link to it in the comments, or tell us about it on Twitter or Facebook

How to. 

How to Care for Your Blog When You Are Too Busy to Blog [from Social Media Today; written by Edwin Huertas]

“Learn to listen in on the sentiments and concerns of your audiences and write content that directly address these. You may not win any literary prizes, but I assure you that your audiences will be very, very interested in what you have to say. Tap into the ‘what’s in it for me’ mindset and you will always have interesting things to write about, and you won’t need to spend much time thinking about what to write.”

How to Make Better Visualizations for Your Blog [from Convince and Convert; written by Sujan Patel]

Which styles of visual content work best with which styles of written content.

On content marketing. 

Content Marketing Personalization: Build Relationships At Scale [from B2B Marketing Insider; written by Michael Brenner]

“Marketing cannot continue to be about ads. Ads we tune out. Ads we hate.”

How to Create a Call-to-Action for All of Your Content [from Spin Sucks; written by Gini Dietrich]

“You also want to think about at least one call-to-action:

  • How to place a call-to-action on every piece of owned media you create. This could be social share buttons, a subscription, or the requirement of an email address for download.
  • How to create landing pages where people download your content. These help you track the effectiveness of one particular piece of content.
  • What kinds of content can you offer in exchange for their registration data (that is, email address and phone number).
  • How to build your database: Generate leads, nurture those leads with new and interesting content, and convert those leads to customers.
  • How to bring in your sales team and integrate your efforts with them.”

B2B Content Marketing Update: Goals, Content Types, and More [from Marketing Charts; written by staff]

“The most commonly cited content marketing challenges are lack of resources / bandwidth to create content (60%) and understanding buyer personas and creating relevant content for each segment (54%). Roughly half also have trouble producing engaging content, coming up with a variety of content, or simply finding the time to product enough content. Lack of budget (27%) and lack of buy-in/vision (16%), though, don’t appear to be real problems.”

Regalix-Most-Important-Elements-Effective-B2B-Content-Feb2015

 Platform-specific pieces. 

There Are Only A Few, But Here’s How Early Adopters Are Using Twitter Video [from Marketing Land; written by Martin Beck]

“Three weeks after the launch of Twitter’s mobile native video feature, most brands are not using it. The best examples are direct answers in Q&As.”

Surprise! Facebook Has Changed the Rules Again For Brands [from Mack Collier]

Remember all of those images you’re supposed to be using for engagement? Don’t use those anymore.

(But we would recommend continuing to share UGC on your Facebook page, even if it does include images.)

Written by Sarah

February 20th, 2015 at 9:03 am

The Week in Social Analytics #141

without comments

It’s Friday and that means it’s time for This Week in Social Analytics with our favorite posts of the past week in the world of measurement, analytics, and social media. See a great piece we missed? Link to it in the comments, or tell us about it on Twitter or Facebook

On content marketing.

11 Unusual Visual Content Marketing Tips to Drive a Ton of Traffic [from Jeff Bullas dot com; written by Vinay Koshy]

A fantastic, smart, and in-depth look at ways to build out your content marketing strategy.

These Five Essential Habits of Curators Will Make You a Smarter Marketer [from Marketing Profs; written by Rohit Bhargava]

“In other words, curation adds meaning to isolated beautiful things.

Emphasis original.

On your audience. 

Attention is a Precious Commodity: Earn it and Spend it Wisely [from Brian Solis]

“That’s the elusive yet magical nature of this attention economy. And, it’s both a challenge and also an opportunity to compete in it and for it.”

Your marketing success may hinge on Gray Social Media [from {grow}; written by Mark Schaefer]

“I would like to propose today that between dark social media and light social media, there is a third category that is rich in undiscovered marketing opportunity — Gray Social Media. These are the small, still voices who are clearly telling us they’re there, but we can’t detect their quiet signals and capture the data.”

How do we make sure the smallest voices are being heard, so we don’t just cater to a noisy minority?

You Can’t Own a Conversation [from SHIFT Communication; written by Scott Monty]

The lesson here is: Don’t be so quick to spread a message that you aren’t aware of how your message might be received. Listen before you speak, always.

“No, you can’t own a conversation. But you can own relationships. And the relationships you create are your defense against missteps and critics.”

On brand values. 

The Value of Brand Values [from We Are Social; written by Simon Kemp]

“. . .what defines a compelling, ‘human’ brand?

We asked some of the world’s leading marketers the same question, and their answers consistently focused on the same traits that define popular, sociable people.”

If you make time to read one whole piece this week, make it this one.

Written by Sarah

February 13th, 2015 at 8:57 am

The Week in Social Analytics #140

without comments

It’s Friday and that means it’s time for This Week in Social Analytics with our favorite posts of the past week in the world of measurement, analytics, and social media. See a great piece we missed? Link to it in the comments, or tell us about it on Twitter or Facebook

On content marketing 

7 Types of Content You Still Aren’t Creating But Should Be [from Business2Community; written by Arnie Kuenn]

“. . .it’s more efficient and effective in the long term (and often times required for larger organizations) to take a broader view – to create content that can come to life in various formats, across many different platforms, and that can address multiple audiences.”

Do You Follow the 6 Content Curation Principles? [from PRblog; written by Kevin Dugan]

Tumblr is one of the best platforms for curating fantastic original content to share alongside your own original content. Here are six principles to consider to get you started on your curation journey:

content curation principles

The Super Bowl of Content Marketing Audits – Optimized, Socialized & Integrated [from Top Rank Online Marketing Blog; written by Lee Odden]

The big mistake: (But not as big as throwing a pass on 2nd down and 1 yard to go) The Discovery, Assess and Recommend process for Audits is often treated as a one-time event, usually at the start of an internal effort to re-align marketing efforts or at the start of an engagement with an outside digital marketing agency. That’s a mistake. Depending on the program, audits should be part of a quarterly or annual process to evaluate program performance.”

Emphasis original.

On understanding your audience 

Be Effective by Being Authentic [from Marketing Profs; written by Gillian Vallee]

“To convey honesty that compels customers to act, effectual marketing messaging goes beyond being true and correct. To resonate as genuine, a brand must demonstrate accessibility, inclusiveness, and familiarity.

Ask these questions often:

  • What promises are we making? How are we delivering on those promises?
  • How have we demonstrated our interest and investment into our customers’ needs and desires?
  • Are we relatable?
  • How have we let the customer ‘in’?
  • Prove that there is truth in advertising.”

I don’t know my online audience and neither do you [from grow; written by Mark Schaefer]

Mark raises some interesting questions and provides definite food for thought in this piece:

“I think this poses some interesting questions about marketing to an online audience.

  1. We are only measuring the loud people, a vast minority of those who love us. What is the danger of forming a marketing plan around a group that is probably less than 5 percent of the total audience?
  2. We cannot mistake ‘quiet’ for irrelevant. There is a huge number of passionate fans out there who just never tell us they’re passionate fans! They are a powerful group.
  3. If we can’t accurately measure our content audience through normal analytics channels, what CAN we do to more accurately know who’s out there sharing our content in some way?”

What do you think?

B2B Marketers Seek to Better Understand the Customer Buying Journey [from Marketing Charts; written by staff]

“Of note, certain mobile channels are slated for decreases: 4 in 10 respondents plan to cut spending for mobile QR codes and for mobile messaging, while 3 in 10 plan to reduce their mobile app spending.”

Regalix-Important-Factors-B2B-Future-Digital-Initiatives-Feb2015

 

Written by Sarah

February 6th, 2015 at 8:25 am

The Week in Social Analytics #138

without comments

It’s Friday and that means it’s time for This Week in Social Analytics with our favorite posts of the past week in the world of measurement, analytics, and social media. See a great piece we missed? Link to it in the comments, or tell us about it on Twitter or Facebook

On campaigns and measurement 

Beyond Impressions and Reach: Connecting Campaigns to Conversions [from Marketing Profs; written by Stacy DeBroff]

“By keeping our clients’ business objectives in mind and implementing tactics that can map to those goals, we can handcraft social media and digital campaigns that change consumer behavior. And when we do that, we can dramatically prove out our value to the C-suite in a far more profound way than through reach numbers.”

How To Drive Measurable Social Media Results [from Heidi Cohen]

“But it’s difficult to yield measurable social media results on any social media network, based on AOL via Converto research. That’s because social media interaction tends to occur in the middle of the purchase funnel.

“Understand that social media is best at building awareness since it reaches a broad cross section of customers before, during and after they purchase.”

On content marketing 

Where Is Content Headed? [from B2B Marketing Insider; written by Michael Brenner]

“Storytelling and corporate social responsibility will stop being labeled buzzwords and will become business imperatives as consumers connect with the brands who do it well and who do it consistently.”

The Only Thing You Need to Know About Content Marketing Strategy [from Social Media Today; written by Lacy Boggs]

“Here’s the key: When it comes right down to it, nobody is going to care if your videos are shot on a fancy-pants video camera or your trusty iPhone — if the information is valuable and useful to them.

Action tip: Focus on creating valuable content in a variety of formats to create a content marketing plan that works for you.”

EGC is the Key Content Marketing Trend [from Convince & Convert; written by Jay Baer]

EGC = Employee Generated Content

“Consider your own experiences in the wild. If you go to Lowe’s and ask the guy in the blue vest how to work on a project, you listen and believe it more than if you just read something on their website. The personal (and personality) layer inherent in EGC matters.”

4 Types of YouTube Videos PR & Marketing Pros Should Make [from Cision; written by Teresa Dankowski]

“Video has the power to find and retain consumers, create brand recognition, boost engagement and convert sales. But what kind of videos, exactly, should your brand be posting on YouTube? Here are four types of videos PR and marketing pros should make:

  1. Tutorials
  2. Campaign Kickoffs
  3. Authentically showcase offerings
  4. Reinforce brand values”

Click through to the full article for details and examples for each type of video from brands who are already executing this style of content well.

Everything else 

Three digital marketing mega trends for 2015 [from Econsultancy; written by Ashley Friedlein]

“Let us start with the bombshell. There isn’t anything new on the digital marketing horizon for 2015 that excites me much in isolation. “

Definitely worth a read.

6 Tips To Build A Strong Social Media Customer Service Plan [from Wade Harman]

“When you are able to successfully listen as a brand, then you have succeeded in looking beyond the numbers and what the data can tell you about any one thing. It helps you to stay informed and personal with the follower and the customer, and they will always tell you what they need.”

The Week in Social Analytics #137

without comments

It’s Friday and that means it’s time for This Week in Social Analytics with our favorite posts of the past week in the world of measurement, analytics, and social media. See a great piece we missed? Link to it in the comments, or tell us about it on Twitter or Facebook

A culture of content and brand storytelling

A Culture of Content [from Altimeter; written by Jessica Groopman]

“As the demand for content (i.e. across business functions; paid, owned, earned media; proliferating channels and platforms) grows, so too does the organization’s imperative to support it; with formalized strategy, adequate resources, and perhaps most importantly, with a culture of content. This imperative forces assessment of the ‘stories’ both within, and coming out of the organization itself.”

How To Build A Culture of Content [from B2B Marketing Insider; written by Michael Brenner]

“And so effective marketing simply becomes the art of providing the best answers to your buyers questions. And that is a content problem.”

26 Universal Questions for Positioning Your Brand (and Creating Your Brand Story) [from Marketing Profs; written by Ulli Appelbaum]

“An analysis of over 1,000 case studies from around the world of successful brand building has found that there are 26 different “approaches” to telling a brand story, each representing a different but proven opportunity to positioning your brand and telling your brand story. Each approach can be summarized by a key question (or set of questions). . .”

Customer experience

How to create brilliant customer experiences for B2B on social [from Econsultancy; written by Christopher Ratcliff]

“Creating a satisfying customer experience for your social followers is not about mimicking what B2C companies do, it’s about finding your own voice and your own strategy.”

Social Stats

Infographic: Who’s Really Using Facebook, Twitter, Pinterest, Tumblr and Instagram in 2015 [from Adweek; written by staff]

“More than half the U.S. population uses social networks regularly, and Facebook continues to lead the market. But pay attention to mobile social networking, where Twitter, Instagram, Pinterest and Tumblr are all significant players. That’s where the next phase of growth is happening.”

Instagram Adweek 2015

Click through for the full infographic. 

Social Media Update 2014 [from Pew Internet; written by Maeve Duggan, Nicole B. Ellison, Cliff Lampe, Amanda Lenhart & Mary Madden]

“The results in this report are based on the 81% of American adults who use the internet. Other key findings:

  • Multi-platform use is on the rise: 52% of online adults now use two or more social media sites, a significant increase from 2013, when it stood at 42% of internet users.
  • For the first time, more than half of all online adults 65 and older (56%) use Facebook. This represents 31% of all seniors.
  • For the first time, roughly half of internet-using young adults ages 18-29 (53%) use Instagram. And half 0f all Instagram users (49%) use the site daily.
  • For the first time, the share of internet users with college educations using LinkedIn reached 50%.
  • Women dominate Pinterest: 42% of online women now use the platform, compared with 13% of online men.”

PI_2015-01-09_social-media_01

Written by Sarah

January 16th, 2015 at 9:15 am

The Week in Social Analytics #136

without comments

It’s Friday and that means it’s time for This Week in Social Analytics with our favorite posts of the past week in the world of measurement, analytics, and social media. See a great piece we missed? Link to it in the comments, or tell us about it on Twitter or Facebook

Marketing strategies 

If Your Holiday Campaign Failed, Start Working on Next Year Right Now [from Entrepreneur; written by Andy Lombard]

“The relationship with your audience has to be built continuously throughout the year so that you’re on your customers’ minds well before they start creating holiday shopping lists.”

New in 2015 

Three Digital Marketing Predictions for 2015 [from Business2Community; written by Andrew Hutchinson]

Content Marketing isn’t going anywhere, and neither is video marketing. Employee advocacy will continue to be important because if your own employees don’t believe in you (and your products) who will? But here’s the most important takeaway from this piece:

“The above trends are important to consider, as they’ll be important considerations from a wider industry perspective, but the real challenge of 2015 will be to understand how all this new data, all these new platforms, can be best tailored for your benefit.”

Learn the best practices, keep up with industry perspective, but always act on what you know about your audience and do what’s best for them.

“So What?” is the Big Trend of 2015 [from Geoff Livingston]

“Big data is not a new marketing trend. The ability to use it intelligently is.”

The One CES 2015 Trend Marketers Should Care About [from Social Media Today; written by Rohit Bhargava]

“In the future, the best customer experiences will be those that can integrate the data a brand collects on a customer with the data a customer chooses to share in order to improve their own experience.”

Content Marketing 

Falling Behind on Content? Catch Up With These Content Repurposing Tips [from TopRank Online Marketing Blog; written by James Anderson]

“These five repurposing methods bear repeating here.

  1. Turn Powerpoint decks into articles / blog posts
  2. Aggregate email interviews
  3. Break up a long article you’ve had published
  4. Repurpose press releases
  5. Revise old blog posts”

Everything else 

‘While You Were Away’ Will Make Twitter More Important for Business [from Soshable; written by JD Rucker]

“The new feature means that quality could trump quantity, or rather add to it. On Facebook, it’s better to post less and make it meaningful. Posting too much can hurt. With the new Twitter, it will likely make sense to focus on quality first but with the understanding that quantity will still help. In essence, “While you were away” means that you want to do whatever you can to generate some sort of interactions on some of your Tweets. If you do, your Tweets from minutes, hours, or even days ago have an opportunity to be seen by your audience in ways that were impossible in the chronological-only world of old Twitter.

Quality is new Twitter’s best friend.”

Emphasis added.

How Data Analytics Changes Marketing Campaigns [from Marketing Charts; written by staff]

“More than 7 in 10 executives believe that their reliance on data analytics for decision-making will either increase significantly (24%) or somewhat (47%) over the next 3 years, according to a report from Forbes Insights and Turn.”

ForbesInsightsTurn-How-Analytics-Changes-Marketing-Campaigns-Jan2015

The Week in Social Analytics #135

without comments

It’s the first Friday of 2015 and time for the year’s first This Week in Social Analytics with our favorite posts of the past week in the world of measurement, analytics, and social media. See a great piece we missed? Link to it in the comments, or tell us about it on Twitter or Facebook

Content Marketing

17 Ideas On How To Do Clever Content Marketing [Jeff Bullas]

Kickstart your 2015 content marketing with these ideas.

35 Tactics To Improve Your 2015 Content Marketing [Heidi Cohen]

Includes 10 big 2015 content marketing predictions.

Content Marketing Tips: Sage Advice from World Class Writers [from Social Media Today; written by Jimmy Rodela]

The #1 writing tip from some of the best-known bloggers inside and outside of the industry.

And finally, from Stanford Smith, Your 12 Point Content Marketing Strategy (Part 3 of 4) and Your 12 Point Content Marketing Strategy (Part 4 of 4).

Charts and Stats

56 Reasons Why Content Marketing Works [Michael Brenner]

  • Where Are We Coming From? Last year we created 50 Stats You Need to Know About Content Marketing, which garnered over 200,000 views. This year we’re taking it a step further, demonstrating not only why you should invest in Content Marketing, but why you need to as well.
  • Where Are We Going? Content marketing is not a tactic, it’s a long-term strategy. The best content marketers prove the value of their efforts, showing how content drives brand awareness, lead generation, engagement, and sales. The following slides will demonstrate the value of Content Marketing and how it can help build your business. We hope you can walk away with a better understanding of Content Marketing – and even convince your CEO – why this should be your number one marketing priority.”

Who’s Using Which Social Networks? [Marketing Charts; written by staff]

“Only 15% of US adults say they are not a member of any social networks, finds YouGov in a newly-released survey, with this figure higher among men (18%) than women (12%).”

YouGov-US-SocNet-Adoption-by-Gender-Dec2014

Written by Sarah

January 2nd, 2015 at 9:20 am

The Week in Social Analytics #133

without comments

It’s Friday, so that means it’s time for This Week in Social Analytics and our favorite posts of the past week in the world of measurement, analytics, and social media. See a great piece we missed? Link to it in the comments, or tell us about it on Twitter or Facebook

Content Marketing 

No matter what’s written in everyone’s predictions for social media marketing in 2015, the sheer number of articles around content marketing in these last few weeks of 2014 prove that content strategy is very much on everyone’s minds. Here are the best from this week:

Your 12 Point Content Marketing Strategy (Part 1 of 4) [from Pushing Social; written by Stan Smith]

25 Questions I Ask About B2B Content Marketing [from Convince & Convert; written by Jay Baer]

4 Tools to Enhance the Images in Your Content Marketing [from Jeff Bullas]

Who, How, and Why: Three Keys to Successful Content Marketing [from Marketing Profs; written by Callie Reynolds]

21 Questions To Help You Define Your Content Marketing Strategy [B2B Marketing Insider; written by Michael Brenner]

Brand Map Framework

And once you’ve mapped out your content strategy, here’s 7 Tips To Optimize Your Content For Social Sharing from Heidi Cohen.

Visual Content Marketing 

The best in Vines and Instagram video from brands this year. Use these examples to plan your visual content strategy for 2015.

30 of the best Vines of 2014 [from Econsultancy; written by Christopher Ratcliff]

15 of the best Instagram videos of 2014 [from Econsultancy; written by Christopher Ratcliff]

BONUS: The only 2015 marketing prediction piece you need. 

7 Tongue-in-Cheek Marketing Predictions for 2015 [from Social Media Today; written by Randy Milanovic]

Written by Sarah

December 19th, 2014 at 8:32 am

The Week in Social Analytics #132

without comments

It’s Friday, so that means it’s time for This Week in Social Analytics and our favorite posts of the past week in the world of measurement, analytics, and social media. See a great piece we missed? Link to it in the comments, or tell us about it on Twitter or Facebook

Brand Loyalty

Building Brand Loyalty in the Digital Age [from PSFK; written by Melanie Ehrenkranz]

“Brands have it rough in the digital age: the competitive set is growing for everyone as startups and homespun brands are sharing the stage with the big guys. With the fragmentation and distribution of media, branded signals are more diffused on the whole, but can catch fire without warning. One misstep can mean disaster, but one triumph is no guarantee of success. The landscape makes it harder to create impact with messaging or image alone. So it all comes down to creating meaningful experiences for people. Focusing on the fundamentals of product functionality, service excellence and dedication to quality at a time when much of the marketplace is speculation, hype and hot air is a serious strategic advantage.”

Emphasis added.

Strategy

Three Ways to Customize Content Across Social Channels for Greater Response [from Marketing Profs; written by Keith Quesenberry]

“Different aspects of your brand or product can be promoted in different ways, and matching objectives with channels can really pay off.”

Goals, strategy and tactics for change [from Seth Godin]

“The strategy isn’t the point, it’s the lever that helps you cause the change you seek.”

Content marketing and storytelling

Engage, Share and Buy: 3 Reasons Brand Storytelling Matters More Than Ever [from Social Media Today; written by Marc Cowlin]

“The brilliance of the combination of permission based marketing and great storytelling is that it matches both the needs of the customer, and those of the marketer:

  • The customer finds a non-disruptive form of content seemingly accidentally as they consume media (permission based) and that content is both entertaining and it connects emotionally (brand storytelling). If all goes as planned, the connection is so strong that they will engage and/or share with friends. Over time, as their brand affinity grows so does the likelihood of a purchase.
  • The marketer gets a brand impression that manages to build an emotional connection between the brand and their customer. That customer becomes an advocate of the brand by sharing the content with their friends and those friends do the same. Over time the viral impact of sharing and engagement lead to more buyers.

The rise of the jaded consumer and permission-based marketing has upped the importance of story and connection.”

Emphasis added.

Holiday marketing

Real Talk: How Social Media Drives Holiday Sales [from Social Media Today; written by Carlos Gil]

Excellent in-depth look at holiday marketing.

The Holidays and Social Media [from Soshable; written by Lauren Galli]

“The holidays can prove to be a powerful marketing tool via social media if utilized properly. Don’t allow your customers to feel that you’re capitalizing on their holiday spirit, however. There is a fine line between a holiday push and being overly aggressive. The number one recommendation for social media is to think about what you’d like to see as a consumer, and follow your own lead.”

Written by Sarah

December 12th, 2014 at 8:37 am

The Week in Social Analytics #131

without comments

It’s Friday, so that means it’s time for This Week in Social Analytics and our favorite posts of the past week in the world of measurement, analytics, and social media. See a great piece we missed? Link to it in the comments, or tell us about it on Twitter or Facebook

On Content Marketing and predictions for 2015. 

Content Marketing Minds: 13 Provocative Content Marketing Predictions for 2015 [from Social Media Today; written by Jean Spencer]

It’s that time of year; get your predictions in and plan for 2015! Pair with Your 2015 B2B Social Media Predictions Are Totally Wrong. Or Maybe They Are Totally Right! for balanced reading.

20 Content Marketing Tips Guaranteed To Yield Results [from Heidi Cohen]

Another great research roundup from Heidi Cohen.

What Do Nonprofits Want from Content Marketing? [from eMarketer; written by staff]

“While fundraising ranked as the No. 1 content marketing goal among nonprofit professionals polled in August 2013, cited by 79%, it fell far down the list this year, topped by brand recognition and customer-focused goals.”

content marketing nonprofit

Twitter: What to expect in 2015 [from Mashable; written by Seth Fiegerman]

Standalone apps? A curated timeline? See what’s in store for 2015.

On strategy. 

Finding Your Mission, Vision, Values, and Strategy [from SHIFT Communications; written by Christopher Penn]

Can you fit your corporate mission into a single tweet?

“Forced brevity tends to help create clarity, because you can’t stuff a corporate mission statement filled with jargon and meaningless words into 140 characters. Forced brevity can help to distill out what your company’s true mission and vision are.”

How to Use Brand Storylines to Spark Social Media Engagement [from Convince and Convert; written by Jeremy Miller]

“Brand Storylines shift the customer experience and plant the seeds of a relationship, because they start with a conversation. The conversation opens things up. They let you share ideas and engage your market in a dialogue. And they let you have conversations with purpose — conversations clearly linked with your brand.”

On everything else.

Blending Social Media & Traditional Marketing this Holiday Season [from LinkedIn Pulse; written by Mandy Edwards]

If your company is stuck on the traditional and you want to incorporate some social media marketing into the mix this holiday season, here’s how to marry them well.

Are Men or Women More Brand-Loyal? [from Marketing Charts; written by staff]

Naturally, it depends.

“So, it seems that the gender comparison not only depends on the category, but the region also. It’s also worth noting that in each country, for each gender, and for each category, a majority described themselves as being open to alternative brands rather than being loyal to specific brands. The study’s authors note that ‘In some categories, openness to alternative brands is shaped by the fact that many feel there are no trusted brands already in the category.’ So there’s that…”

IpsosFleishmanHearst-US-Brand-Loyalty-by-Category-Gender-Dec2014

Written by Sarah

December 5th, 2014 at 9:10 am