Archive for the ‘News’ Category
We’ve been working hard to improve the TweetReach Pro infrastructure behind the scenes so that our tools are faster and smarter than ever. As part of that, we’re excited to announce that you can now track up to 10 search queries in a single TweetReach Tracker! This makes it even easier to find exactly the tweets you’re looking for.
A Tracker can monitor unlimited tweets for unlimited time about a campaign or topic. Each Tracker can include up to 10 search queries and exclude up to 5 terms. Unlike other services that charge per keyword, the TweetReach Tracker allows you to comprehensively search for all tweets that are part of a campaign, with multiple queries and keywords for each campaign.
If you’d like to try the Tracker for yourself, our TweetReach Pro pricing is listed here. And if you’re already a TweetReach Pro user, check out these detailed Tracker setup instructions and get more information about what you can search for in a Tracker.
Wow, we just ran our 1,000,000th report! To say thank you for helping us reach this huge milestone, full reports are 50% off this week. Use code ONEMILLION to get a full TweetReach report for just $10.
To buy a full report, first run a quick free report for your search query, and then you’ll be given the chance to purchase a full report. Be sure you enter coupon code ONEMILLION to get your 50% discount. This code expires on Monday, May 2, 2011.
So thank you for running so many reports! We couldn’t have reached this milestone without you. Keep on running them and we’ll see how quickly we can get to 2,000,000. If you need help interpreting your report’s numbers, take a look at these TweetReach report guidelines. And try some of these advanced search operators for more targeted results.
As always, please let us know if you have any questions about TweetReach or the metrics in your reports.
We’re hiring an inside sales rep! And what are we looking for in our ideal candidate? An energetic, persistent, and results-oriented person who can help us close deals.
The quantity of your experience is less important than the quality of your passion and enthusiasm for the work. You must be comfortable talking to potential customers and selling them on our products. If you’re a top-notch communicator, then this is a great fit for you.
Our ideal candidate is professional but friendly, and ready to use email, phone, Twitter, or whatever else it takes to reach our customers (smoke signals? carrier pigeons? soup can telephones?). Ideally you’d be located in or near San Francisco or Austin, but we’re willing to consider candidates in other locations. After all, with tools like Skype and IM, distance just doesn’t mean what it used to.
- Love Twitter, Facebook and other social media? Perfect. Addicted to the internet? Even better.
- Have a background in sales, marketing or communication? Excellent.
- Like analytics and statistics? That’s a bonus!
- Want to make a contribution on a small but fast growing team? Done.
- Thrive in dynamic environments? Good, cause startups can get crazy.
This will be a fun and engaging position. No two days will be the same. You’ll have a real opportunity to make a big impact on our business. This job will be part-time at first, but there’s the potential to be full-time within a few months. Compensation is based on a draw on commission, with a guaranteed monthly base and no ceiling.
TweetReach is run by Union Metrics. We’re currently a team of four people in San Francisco and Austin, led by founders Hayes Davis and Jenn Deering Davis. TweetReach is two years old, funded through revenue, and people really seem to think we’re on to something – check out some of our recent press coverage.
More about TweetReach
TweetReach is the leader in earned media metrics, and provides in-depth Twitter analytics for agencies, in-house marketers, media producers, and event coordinators. Our customers range from PR firms and social media consultants to Fortune 500 companies, tech startups, even news and media organizations. We have hundreds of paying customers and run thousands of reports every day.
- Translate complex calculations into simple, elegant results
- Make sure every single customer is happy
- Improve our tools every day
- Develop the industry standard for measuring earned media KPIs
What’s it like to work with us? Well, like most every startup, we work hard and have been known to put in long hours. But, we also know how important breaks are (just one of the many important lessons we learned from The Shining). So we take time for celebratory happy hours, afternoon coffee, walks down to the Ferry Building, plenty of sarcasm, and even the occasional in-office Archer viewing.
So, want to be part of the TweetReach team? You can read the full Inside Sales job posting here. To apply, email Jenn (jenn at unionmetrics dot com) with your resume. We can’t wait to talk to you!
Most of the TweetReach team will be attending the South by Southwest Interactive conference in Austin, Texas over the next few days. So please allow us a little extra time to return your calls and emails on the following dates:
Thursday, March 10 – Tuesday, March 15
On these days, our support staff will return all non-urgent requests within 24-36 hours and urgent requests as soon as possible. As always, there are several ways to get your questions answered:
- Email us at support [at] unionmetrics [dot] com (recommended)
- Check our FAQs and helpdesk
- Call us at 888-834-8113
- Submit a ZenDesk ticket
- Find us on Twitter
Is your startup launching a new product at South by Southwest Interactive this year? We want to help you keep track of your buzz! For the next week, we’re offering 50% off the first month of a new TweetReach Pro account, just for startups. Use code SXSWSTART.
If you’re a startup, even if you’re not launching something new at SXSWi, you should be measuring your impact on Twitter. TweetReach Pro streams tweets in real time, so you can track and analyze who’s talking about you, how many people are seeing those tweets and more. And as a startup ourselves, we know you don’t have a lot of extra money. So, we want you to try TweetReach Pro for 50% off.
With TweetReach Pro, you can:
- Monitor tweets about your product/company 24×7
- Get in-depth metrics about reach, exposure, tweets and contributors
- Discover your advocates, influencers and trolls
- Export data to CSV or print to a PDF
- Watch trends develop over days, weeks, even months
- Track conversations about your competitors
- Access elevated customer support
And there’s no long-term contract to sign – just give it a try for a month and see what you think. You can upgrade, downgrade or cancel your account anytime. With this 50% off startup discount*, plans start at just $42 per month! Use code SXSWSTART when you sign up.
The whole TweetReach team will be at SXSW in Austin. If you’d like more information about TweetReach, come find one of us! We’ll be tweeting updates from the @tweetreachapp Twitter account. We’d love to talk to you, so let us know if you want to meet up.
*The fine print: This discount is for startups only. Can be used with any plan level, discount will be applied to first month of new account. Standard rate limits and terms are in place. Let us know if you have questions. Expires at 11:59 p.m. EDT on Wednesday, March 16, 2011.
The TweetReach support elves will be around to answer all of your questions during the month of December. However, please allow them a little extra time to return your calls and emails on the following dates, as they might be stuffing themselves with holiday treats.
Friday, December 17 – Sunday, December 19
Friday, December 24 - Sunday, December 26
Friday, December 31 – Sunday, January 2
On these days, the elves will return all non-urgent requests within 24-36 hours and urgent requests as soon as possible. As always, you can get in touch with us in many ways:
- Email us at support [at] unionmetrics [dot] com
- Call us at 888-834-8113
- Submit a ZenDesk ticket
- Find us on Twitter or Facebook
We’re pleased to announce a new feature for our TweetReach Pro users: Tracker data export. Now you can dig into the numbers yourself to generate customized reports in Excel or, heck, even run a linear regression to see how strongly tweet volume influences exposure. If you’re running a Twitter contest, use it to export a list of users that tweeted about your topic so you can pick a winner. The possibilities are endless.
If you’re a TweetReach Pro user, just select a tracker and click the “Export” button at the top right (more info here). Happy data hacking!
Cyber Monday tweets have already reached 37 million people
For the past week, we’ve been using our new TweetReach Tracker to monitor and measure Twitter activity related to Cyber Monday. So far today, more than 77,000 people have tweeted about Cyber Monday.
We thought we should get in on this action, so we’re having a Cyber Monday flash sale to offer you the chance to try the Tracker for yourself at a big discount. For the next 24 hours, take 50% off the first month of a new TweetReach Pro subscription with code CYBER50. This code expires at 11:00 a.m. PST on Tuesday, November 30.
Use code CYBER50 to save 50% off the first month of a new
TweetReach Pro subscription.
The TweetReach Tracker is our new, real-time Twitter measurement solution, which tracks tweets as they are posted to Twitter and provides in-depth reach metrics. Best of all, the Tracker is not limited to 1,500 tweets or 7 days, making it perfect for larger or longer Twitter analyses.
More about the TweetReach Tracker
The TweetReach Tracker provides ongoing Twitter measurement. Whether you’re tracking a hashtag, username, URL, keyword, brand name or anything else, the TweetReach Tracker will find, save, and analyze those tweets for as long as you want. The Tracker provides detailed metrics about reach, exposure, contributors, tweet types, and much more, all to help you understand your (or your client’s) impact on Twitter.
It’s ideal for measuring tweets about events like conferences, marketing and PR campaigns, product launches and press releases, your brand and competitors, even news events. Use the Tracker to measure trends over time, track how news spreads, and find your influencers and advocates, trolls and spammers. The TweetReach Tracker is available only to TweetReach Pro subscribers.
TweetReach Pro subscriptions don’t have any strings attached – you can cancel anytime and you won’t be billed again. You can also upgrade or downgrade anytime. View plans and pricing here (prices shown are full prices, discount will be applied at checkout). The code CYBER50 expires at 11:00 a.m. PST on November 30, 2010.
We’ve added a shiny new dashboard to TweetReach Pro accounts! We’ve put our most powerful analysis tool, the Tracker, front and center to help Pro account holders get the most from TweetReach. Next time you log in to your TweetReach Pro account, you’ll see a new home page that displays your recent Trackers and snapshots reports, and makes it easy to run new analyses directly from your home page.
If you don’t already have a TweetReach Pro account, there’s more information about pricing and features here. Only TweetReach Pro subscribers have access to the TweetReach Tracker, our real-time analytics tool. And if you want to know more about the difference between an individual snapshot report and the Tracker, we’ve broken it down here.
Getting relevant, useful and actionable data from Twitter can be difficult. There are nearly 100 million tweets posted to Twitter every single day, and most of those are spam or simply irrelevant. Culling the mass of tweets down to the ones that matter to you – tweets about your brand, promotion, competitor or client – is something we work on every day at TweetReach. The first step in getting quality data is getting better at search. Crafting a good search query will save you a great deal of time and frustration later.
Join us for a free interactive webinar on November 11, at 11:00 a.m. PST, where our chief social scientist, Jenn Deering Davis, Ph.D., will share tips, tricks and best practices for creating effective Twitter search queries. We’ll discuss the following issues:
- Important Twitter search considerations, including key search operators and how they work
- Twitter search limitations and how to get around them
- Disambiguation and other data quality issues
“Search Twitter Like a Pro” Webinar
Thursday, November 11, 2010
11:00 AM – 12:00 PM PST
Sign up here