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TweetReach Tip: Tracking words with accent marks

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When you’re setting up a Tracker in your Pro account we want to make sure you get the best results possible. One thing that can be tricky is words with accent marks, such as crêpe, doppelgänger, or crème brûlée. Twitter treats accented letters as completely different letters from their unaccented counterparts. If you are searching for a hashtag or keyword that’s accented, it’s best to set up your Tracker terms to include both the accented and un-accented spelling (but only in Trackers; snapshot reports will return both results regardless of which you search and you can see an example of one at the end of this post), like this:

Crepe 1

For more specific results, there are two ways to filter by language in a Tracker to help capture more relevant tweets. For example, let’s say you’re tracking crêpe as the keyword for a contest for a French company, but you think some English speakers participating might leave off the accent marks. You can select the Universal language filters to only return results in French, like this:

Crepe 2

Or you can set it up to return accented results in French and non-accented results in English by putting a separate language filter at the end of each query line, like this:

Crepe 3

If you’re keeping it simple just to get an idea of the conversation around crêpes, a snapshot report would look like this.

Are you new to TweetReach or want to learn more about our products? 

First, run a free snapshot report about your Twitter account, hashtag, keywords or URL on tweetreach.com. If you have any questions about our metrics, read this.

Second, if you’d like to set up ongoing monitoring for any Twitter account or keyword-based topic, check ourTweetReach Pro. Starting at just $84 per month, it’s a great and affordable way to start tracking and analyzing your tweets in real time. Contact our sales team if you have any questions at all.

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Written by Sarah

December 12th, 2013 at 12:30 pm

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