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The 2012 Summer Olympics Opening Ceremony in tweets

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On Friday during the 2012 Summer Olympics Opening Ceremony, 6.32 million tweets were posted from 2.65 million unique Twitter accounts* about the London Olympic games. Click the image below for the full size version.

The most retweeted tweet of the night was from @TeamGB, which received more than 30,000 retweets. The most buzzed about country was the United States, the most buzzed about athlete was British diver Tom Daley, and the most buzzed about sponsor was Samsung. The #openingceremony hashtag was used in more than 873,000 tweets.

As we continue to track tweets about the 2012 London Olympics over the next two weeks, we’ll be posting lots more Olympics Twitter analyses. So check back soon for more!

*These tweets were collected from 20:00 UTC July 27 through 07:00 UTC July 28, to include the live UK broadcast of the opening ceremony, as well as the time-delayed East and West Coast US broadcasts of the event.

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Written by Jenn D

July 30th, 2012 at 12:30 pm

Posted in Olympics,Trends

Tagged with , ,

One Response to 'The 2012 Summer Olympics Opening Ceremony in tweets'

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  1. [...] oh my heavens — some 6.3 million tweets typed during the opening ceremony, according to TweetReach. Without the spectacle, his was as worthless as the rest. Facebook(FB), too, was no profit [...]

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