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Golden Globes tweets reach 94 million Twitter users

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The results are in – the Golden Globes were held last night and the Twitter traffic was off the charts! TweetReach, in partnership with mhCarter Consulting and the Hollywood Foreign Press Association, tracked and analyzed all of the tweets during the broadcast of the 69th annual awards show.

We watched for all mentions of Golden Globes during the broadcast and with close to 1 million tweets from almost 300,000 contributors generating over 2.2 billion impressions, the results came in at three times the Twitter volume we saw in 2011.

While “The Artist” and “The Descendants” walked away with most of the awards, what tweets drove the buzz? Check out the infographic below for the details!

TweetReach at the Golden Globes

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Written by Dean Cruse

January 16th, 2012 at 7:45 am

11 Responses to 'Golden Globes tweets reach 94 million Twitter users'

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  1. [...] to the TweetReach blog, Zooey Deschanel showing off her tuxedo-manicured nails was among the most retweeted lines of [...]

  2. [...] TweetReach worked with mhCarter Consulting and the Hollywood Foreign Press Association to track and analyze [...]

  3. [...] While we were casually flipping back and forth between the awards and the Australian Open, others were tweeting with purpose about all of the goings on in Hollywood. According to some new numbers, there were more than 822,000 tweets from nearly 300,000 unique users. The most retweets were for the one at left from Zooey Deschanel. Others who had the Twitterverse all fired up were the host, Ricky Gervais, Perez Hilton, and Game of Thrones. TweetReach tells the tale in the infographic here. [...]

  4. [...] is an incredible infographic by TweetReach who worked with mhCarter consulting and the Hollywood Foreign Press [...]

  5. [...] TweetReach worked with mhCarter Consulting and the Hollywood Foreign Press Association to track and analyze [...]

  6. [...] TweetReach worked with mhCarter Consulting and the Hollywood Foreign Association to analyze tweets and it came up with below interesting Infographic on Golden Globe Award 2012: [...]

  7. [...] We love the Golden Globes; this is the third year we’ve monitored tweets about the event (see our 2012 and 2011 coverage). This year, we’ve been tracking all the social media buzz before, during and [...]

  8. [...] love the Golden Globes; this is the third year we’ve monitored tweets about the event (see our 2012 and 2011 coverage). This year, we’ve been tracking all the social media buzz before, during [...]

  9. [...] that time of year again – awards season! The 71st Golden Globe Awards are this Sunday, and as usual, we’ll be there to track the social media conversation around the event and help out on the [...]

  10. [...] (via TweetReach) [...]

  11. [...] 71st Annual Golden Globes aired last night, and we were there as usual in conjunction with mhCarter Consulting and the Hollywood Foreign Press Association to [...]

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